I am a Stockholm-based researcher, concept designer and writer.

I work with concept design mostly within strategy, business & personal development. As a writer, I ghostwrite, edit and advise on text production, mostly non-fiction.

I invest time and capital in people and companies I believe have a great and sustainable direction, but sometimes need a little support.

I studied biotechnology and industrial management engineering at KTH in Stockholm, psychology at Lund University and Creative Writing at Malmö Högskola.

I am the co-founder of the female network Carpe Competencia (2004-2014); during its peak years the largest female network in Sweden. I was the CEO of Talency (2006-2009), a talent agency within the Novare group, owned by Investor and Alumni.

Since 2009, I work as an independent concept designer, writer, researcher and investor. My services are developed from scientific findings, 15+ years of consulting and my own research comprising over 500 interviews with CEOs, top management and top talents across various disciplines.